035000978264
![Abstract red image](/content/dam/cp-sites/oral-care/oral-care-center/en-ke/product-detail-pages/background/abstract-red-image-with-circles-bg-desktop.jpg)
A Colgate® Optic White® product
Optic White® with Charcoal Toothpaste
![Colgate® OW Charcoal Toothpaste](/content/dam/cp-sites/oral-care/oral-care-center/en_ca/product-detail-pages/toothpaste/optic-white-charcoal.png)
Colgate® Optic White® with Charcoal Toothpaste removes 6X more surface stains with micro-polishing action*. It contains clinically proven technology to safely remove surface stains and also help prevent new stains from forming so your teeth stay whiter longer.
Colgate® Optic White® with Charcoal Toothpaste has a delightful Cool Mint flavour that freshens your breath, and is a daily anticavity fluoride toothpaste to provide not only terrific whitening that you love but also protects teeth from cavities acid wear.
*vs. ordinary non-whitening toothpaste, after 2 weeks of continued use.
![woman wearing heart shaped sunglasses showing white teeth](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/product-detail-pages/benefits/happy-woman-smiling-with-a-hearth-glasses.jpg)
Whitening toothpaste removes 6X more surface stains for a whiter smile*
![smiling dental hygienisty](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/product-detail-pages/benefits/doctor-smiling-colgate.jpg)
Helps prevent new stains from forming so teeth stay white longer
![man brushing his teeth with colgate toothbrush](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/product-detail-pages/benefits/benefits-GettyImages-887267502-desktop.jpg)
Enamel-safe teeth whitening, that’s good for daily use
![couple playing with woman hat](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/product-detail-pages/benefits/happy-couple-playing-with-her-woolen-hat.jpg)
Fluoride toothpaste formula to protect against cavities
ORAL CARE GOALS
![Teeth Whitening](/content/dam/cp-sites/oral-care/oral-care-center/global/product-detail-pages/icons/tooth-whitening.png)
Teeth Whitening
![Enamel Protection](/content/dam/cp-sites/oral-care/oral-care-center/global/product-detail-pages/icons/enamel-protection.png)
Enamel Protection
![Cavity Prevention](/content/dam/cp-sites/oral-care/oral-care-center/global/product-detail-pages/icons/cavity-prevention.png)
Cavity Prevention
![Polishes Away Surface Stains](/content/dam/cp-sites/oral-care/oral-care-center/global/product-detail-pages/icons/staining.png)
Polishes Away Surface Stains