Haz la u banner

Smile First

Find the courage to share your smile

Smile First

Find the courage to share your smile

What Does It Look Like to Smile First?

It takes bravery to be the first one to smile during a tense situation. So, be the person to smile first and change someone’s day.
The Magic of the First Smile
For over 145 years, we’ve given people the confidence to show off their smiles. And in that time, we’ve seen the impact a smile can have, from breaking down barriers to building up relationships. Now, we’re inspiring people to turn that confidence into courage, and smile first.
Discover Your Brightest Smile With Colgate
Friends Smiling

Find The Right Care For You

‌Feeling confident in your smile is the key to being brave, so check out these product lines that can help you smile first.

Find The Right Care For You

‌Feeling confident in your smile is the key to being brave, so check out these product lines that can help you smile first.