Colgate® Optic White® O2 Whitening Toothpaste
The key ingredient to a truly radiant smile
ACTIVE OXYGEN
Introducing whitening, like you've never experienced before^.
Colgate® has harnessed the power of active oxygen.
A new whitening formula that uses millions of active oxygen bubbles to lighten the stains on the teeth - works not only on the surface, but from inside out.
Experience a unique warming sensation as you brush.
Feel the power of oxygenated whitening.
^warming sensation as it whitens.
![Colgate Optic White O2 toothpaste Colgate Optic White O2 toothpaste](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/feels-warm-banner.jpg)
![heat icon heat icon](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/color-heat-icon.png)
![Feels warm Feels warm](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/feels-warm-sign-dots.png)
THAT MEANS IT'S WORKING!
Instant Warming Sensation As You Brush Signaling Whitening Action.
HOW TO EXPERIENCE
![warm warm](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/warn-sign-logo.png)
![Oxigenated whitening Oxigenated whitening](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/oxygenated-whitening-sign-logo.png)
![Toothbrush with Colgate Optic White O2 toothpaste Toothbrush with Colgate Optic White O2 toothpaste](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/toothbrush-with-o2-toothpaste-comparison-icon.png)
Refreshing Optic White O2
![Colgate Optic White O2 toothpaste Colgate Optic White O2 toothpaste](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/ow-v2-comparison-icon.png)
Feel the power of Active Oxygen
whitening technology
![Woman smiling with her white teeth Woman smiling with her white teeth](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/woman-smiling-comparison-icon-2023.jpg)
Whitens in 3 days*
*use as directed, 1 shade whiter in 3 days. Results may vary.
![Two beautiful women smiling with their white teeth Two beautiful women smiling with their white teeth](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/model-suzie-image.jpg)
SMILE
![Out loud](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/out-loud.png)
Let your best smile radiate from the inside out.
Experience whitening like you’ve never
experienced before^, bringing out the radiance of
your smile that shines through.
^Warming sensation as it whitens.
Active Oxygen
Millions of active oxygen bubbles released, giving a warming
sensation, indicating that
the formula is activated & is working.
Beyond Surface
Works on the deep layers of
the enamel, to remove not
only extrinsic, but also
intrinsic stains*.
Radiance Revealed
Reveals natural whiteness of
the teeth to unlock your
radiant white smile.
Whiter teeth in 3 days*.
*use as directed, 1 shade whiter in 3 days. Results may vary.
REFRESHING FLAVOUR
Aromatic Menthol
Like a rushing mountain stream, the freshness of this herby wintergreen mint gives a refreshing flavor that lasts.
WHITEN YOUR SMILE IN
![Whiten your smile using Optic White O2 in 3 steps Whiten your smile using Optic White O2 in 3 steps](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/3-steps.png)
![Whiten your smile using Optic White O2 in 3 steps Whiten your smile using Optic White O2 in 3 steps](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/steps-1.png)
SQUEEZE
Squeeze some whitening toothpaste onto your toothbrush, and begin brushing.
![Whiten your smile using Optic White O2 in 3 steps](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/steps-2.png)
FEEL THE WARMTH
Feel a warm and ultra-fine foaming sensation - it means that it's working! Continue to brush for 2 minutes to ensure complete cleansing.
![Whiten your smile using Optic White O2 in 3 steps Whiten your smile using Optic White O2 in 3 steps](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/steps-3.png)
RINSE
Rinse and repeat morning and night. Begin to see radiant whiter smile in 3 days*.
*use as directed, 1 shade whiter in 3 days. Results may vary.
USE REGULARLY, AS PART OF YOUR DAILY REGIMEN
![Whiten your smile using Optic White O2 in 3 steps Whiten your smile using Optic White O2 in 3 steps](/content/dam/cp-sites/oral-care/oral-care-center-relaunch/global/whitening-apac/o2/nurdle-squeeze.jpg)